Happy Sadie Hawkins Day
First mentioned in the Li'l Abner comic strip on November 15th, 1934, Sadie Hawkins Day is synonymous with the gender role reversal that inspired the very essence of Bumble. Part folklore, part pop-culture, Sadie Hawkins Day (and dances!) have been a popular part of American culture since the 1930s, when women making the first move was beyond unthinkable.
Bumble believes Sadie Hawkins Day was - and continues to be - so popular, because it offers women the chance to act without fear of reprisal. To ask your crush to the dance, buy the guy the drink (instead of hoping he'll buy you one), or ask your cute neighbor on a date. To act instead of to wait.
At Bumble, we know that even eighty years later, women making the first move is still often viewed through a lens that colors it as overly-assertive, awkward or scary. So, we continue to celebrate Sadie Hawkins Day because it represents the opposite of that, which is everything we're about: throwing gender roles out the door and going after what you want.
Still nervous to make the first move? Ask the cute guy in your office on a date, message that connection first, buy the guy at the bar a drink and blame it on Bumble! Live everyday like Sadie Hawkins Day.
The Bumble Hive